Who's Our Daddy, You Ask?

He was a legendary advertising executive whose creativity and original thinking brought tremendous transformation to Madison Avenue in the 1960s’ and 1970s’.

The son of a classics scholar and a financial broker, who powered the belief that an ad man should be the product of many influences. (He was a chef, a researcher, a farmer and a door-to-door salesman who sold cooking stoves!)

An extraordinary individual who, during a time when visual and artistry flair took precedence, had the balls to introduce science into his craft.

A man whose first advertising effort depicted a naked woman. And as embarrassed as he was with the attempt, still acknowledged that such non-traditional approaches do have their place in advertising.

The very man who introduced the concept of brand image to advertising.

The one and only... read more


This is only a short excerpt from my Father's Day-themed article for The Bullet. Read the full write-up here!

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