The son of a classics scholar and a financial broker, who powered the belief that an ad man should be the product of many influences. (He was a chef, a researcher, a farmer and a door-to-door salesman who sold cooking stoves!)
An extraordinary individual who, during a time when visual and artistry flair took precedence, had the balls to introduce science into his craft.
A man whose first advertising effort depicted a naked woman. And as embarrassed as he was with the attempt, still acknowledged that such non-traditional approaches do have their place in advertising.
The very man who introduced the concept of brand image to advertising.
The one and only... read more
This is only a short excerpt from my Father's Day-themed article for The Bullet. Read the full write-up here!